Inverted Pyramids in Cyberspace

Developed by: Jakob Nielsen
Type of resource: Web article
Target audience: General
Cost: Free access

Jakob Nielsen provides a quick overview of the "inverted pyramid style" for writing articles, and why it is particularly relevant for writing on the web. He cites studies of web usability and compares the traditional pyramid and inverted pyramid frameworks. He also enriches basic print media's linear inverted pyramid with the interlinked information possibilities of the web, i.e. linking to full background materials or article digests.

http://www.useit.com/alertbox/9606.html